The Fold is an exclusive residential development of just six homes, constructed by privately owned Carstone Developments, located on the southern outskirts of Shipston-on-Stour. New homes estate agent SBK asked us to design the identity for the scheme as well as brochure and supporting marketing.
We designed a visually striking logo with angle cut typography giving this a modern twist whilst still retaining some traditional feel as the developments location is a typical Stratford-upon-Avon village in a rural setting.
The angle from the logo is utilised with in the design of the brochure, splitting images from information and informs the prospective buyers of location, specification and detailed floorplans.
Further marketing such as emails and showhome material will be produced as the development is built.