Created for Tollbar Warwick, our local Volvo dealer – this campaign is a set of emails that are sent out to customers at set times after they have purchased a car. The emails are sent at 1, 2 & 3 year intervals and each one has a unique set of upsells, so in year 1 service is the key promotion where as after 3 years the focus would be on new vehicle offers or part exchange for instance. The templates allow these emails to be tailored to different customer groups. Each email conforms to the Volvo brand guidelines and is coded for the dealers own CRM solution.
As part of the Sytner Group, Tollbar Warwick belongs to one of the largest prestige motor groups in the UK. Located in the heart of Warwickshire, just minutes from Junction 14 of the M40, they are ideally located to serve Warwick, Leamington Spa, Stratford-upon-Avon, Kenilworth and the surrounding areas.
With an impressive dealership showcasing the latest models and a forecourt displaying over 50 immaculate Volvo Selekt cars, they are sure to be able to find the ideal car for you.