We were asked by client Payne Associates to meet with a private developer building two blocks of apartments in Tile Hill Village, Coventry. The development of 25 units provides ideal accommodation for either first time buyers or investors and we created launch marketing to assist Payne Associates who were tasked with marketing the development.

The identity has a distinctive Art Deco feel, this was a nod in the direction of the old train station once located nearby and the statement glass windows on the building. Email and advertising combined with an overview brochure completed the pack.