Impellam have implemented a new web platform across the majority of their businesses, utilising the atomic design approach, which reuses components and modules across all of the websites.
Blue Arrow tasked us to work on a new imagery style for their website, this included looking at use of colour, typography, iconography and image style – we also knew this would form the basis of offline collateral too.
We have designed a complete set of new graphics and templates which are now I’ve on their new site.
We also created a separate WordPress based blog for them. Restyling a theme they had chosen and and ensuring imagery and iconography were consistent with their main corporate site.